Born in the City — Analytics

GA4 property 321093539 · snapshot 2026-07-25 11:06 UTC · re-run the generator to refresh

Search Console

37
Search clicks · 28d (top 20 q)
350
Impressions · 28d (top 20 q)
QueryClicksImpr.CTRPos.
whoopi monologues lottery76011.7%3.2
masquerade lottery61195.0%7.5
born in the city4944.4%3.3
lotto 666 masquerade42020.0%7.9
masquerade lottery tickets2345.9%7.7
shifters play nyc2540.0%23.0
an american daughter off broadway1333.3%22.7
broadway11100.0%4.0
cherry orchard armory1185.6%6.6
dukes soho playhouse review11100.0%39.0
girl interrupted musical tickets11100.0%18.0
indian princesses play1250.0%64.5
lotto 6661812.5%8.2
phantom rush tickets11100.0%1.0
restaurant row broadway1911.1%10.0
shifters cherry lane1402.5%12.3
the grief eater near north bender1911.1%5.3
yes1812.5%14.9
"todaytix" -site:reddit.com -site:twitter.com -site:x.com -site:wykop.pl -site:tripadvisor.com -site:youtube.com -site:yelp.com -site:booking.com -site:facebook.com -site:instagram.com -site:tiktok.com010.0%9.0
$20 broadway tickets010.0%1.0
Property: sc-domain:borninthecity.com. Higher impressions + low CTR = a title/meta rewrite opportunity; high position number = a ranking opportunity.

What's being tracked

The 11 custom events (btc-ga-events plugin)
EventFires on
affiliate_clickAffiliate-network ticket links (*.sjv.io, *.pxf.io, *.auhm.net, awin1.com)
ticket_clickFull-price / box-office links — split from entries by rel=sponsored
lottery_entry_clickLottery / rush entry buttons, by operator
newsletter_signupMailerLite form submit
lottery_win_loggedTracker save buttons — Log win / Save win / Update win
show_viewEvery product/show pageview (show_category, has_lottery)
cta_clickModal-open + internal CTA buttons
share_clickSocial share buttons
lottery_filterHub filter chips
tracker_actionAccount / tracker buttons
searchBlog search
UTM scheme on off-site links

Inbound social/newsletter links carry utm_source (facebook, nextdoor, pinterest, threads, bluesky), utm_medium=social, utm_campaign=show-post/blog-post, utm_content=<slug>. FB & Nextdoor auto-tag; Pinterest already did; IG via bio link. Internal links are never tagged.

Admin & controls

Exclude this device from tracking

Tap on whatever phone, tablet or browser you test from. It opens the site and sets a 1-year cookie that tags your hits as internal — works on cellular, where IP filters can't reach you. Cleared your cookies? Just tap again.

Mark THIS device internalClear on this device
Both the IP filter and this cookie only take effect while the GA4 internal-traffic data filter is Active (Admin → Data Settings → Data Filters). On Wi-Fi your home IP is already excluded; this covers cellular and other devices.
Config status
Event pluginv1.5.1
Conversion key events5 / 5 ✓
Custom dimensions17
Event data retentionFourteen Months
Search Consoleconnected
Born in the City · GA4 321093539 · baked 2026-07-25 11:06 UTC · static snapshot